The brand sent one generic newsletter to everyone because nobody had time to write per-segment flows.
Welcome, win-back and post-purchase journeys sat unwritten for a year.
The solution
A Content Factory agent now produces on-brand content at scale, built on MyChatBot capabilities:
Generates at scale, the Content Factory agent writes product copy, posts, emails and ad variants with the latest image, video and music models.
On-brand every time, tone and facts come from your Business Domain docs and product feed, so nothing goes off-message.
From feed to finished asset, the Product Feed (XML) and spreadsheets drive bulk generation, so a 10,000-SKU catalogue is described in hours, not weeks.
Scheduled and published, ready content is queued and pushed to the right channel automatically.
One person stays in control, approvals, versioning and the Configuration Wizard keep a human in the loop while the volume scales.
Twenty segmented flows went live in a week and email revenue rose 33%.
What was deployed
Agents used
Content FactoryBulk Text WorkerSite Builder
Channels connected
Content FactoryWebsiteEmail
"It wrote a year's backlog of flows in days, all in our voice."
Tetiana Moroz
CRM Manager
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