The help center was thin, so the same questions came back as tickets and self-serve never took off.
Writing articles always lost to firefighting the queue.
The solution
A Content Factory agent now produces on-brand content at scale, built on MyChatBot capabilities:
Generates at scale, the Content Factory agent writes product copy, posts, emails and ad variants with the latest image, video and music models.
On-brand every time, tone and facts come from your Business Domain docs and product feed, so nothing goes off-message.
From feed to finished asset, the Product Feed (XML) and spreadsheets drive bulk generation, so a 10,000-SKU catalogue is described in hours, not weeks.
Scheduled and published, ready content is queued and pushed to the right channel automatically.
One person stays in control, approvals, versioning and the Configuration Wizard keep a human in the loop while the volume scales.
Two hundred articles were generated from real tickets in two weeks and ticket volume fell 35%.
What was deployed
Agents used
Content FactoryBulk Text WorkerSite Builder
Channels connected
Content FactoryWebsiteEmail
"It turned our ticket history into a help center that actually deflects."
Daria Klymenko
Support Lead
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